RISK & CRISIS
The media and the public will not wait for you to get yourself organized in an emergency or a crisis. Every day, we are learning new skills and best practices in this specialized area within public relations to feed the growing demand for information.
M.D. Bruce & Associates Ltd. offers customized training workshops for communications teams and those supporting incident management. Some topic areas include:
How to respond to an issue vs. a crisis
Developing holding statements and key messages
The value of message maps
Using the right tools to get your message to your audiences
We also provide consultation services in the form of reviewing plans, and creating GAP/SWOT Analyses to ensure your team is prepared in the face of an emergency or crisis.